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February 12th, 2019

Investment Metrics Announces Launch of New Brand Identity

By Mark Bell

The updated branding reflects the company’s commitment to innovating the institutional investment industry

Norwalk, CT — February 12, 2019 — Investment Metrics, the leading provider of investment performance analytics and reporting solutions, announced today the launch of its new branding, designed to reflect the company’s mission to power the global institutional investment community through unique technology and data solutions. This visual change coincides with the company’s rapid growth and enhancements to its suite of portfolio analytics and reporting solutions.

investment metrics branding

The launch includes a new website with a simplified user experience, engaging visuals, and clean design demonstrating Investment Metrics’ commitment to customer-centricity. The new navigation makes it easy for investment consultants, asset owners, banks and financial institutions, asset managers, and wealth advisors to find the right solutions to help them overcome their portfolio analytics, portfolio construction, manager research and reporting challenges.

Coinciding with the rebrand, Investment Metrics also opened its new headquarters in Norwalk, Connecticut. Designed to reflect the updated brand, the office provides a modern work space, allowing for more collaboration across all areas of the business enabling employees to provide innovative solutions to their customers.

Investment Metrics New Office Lounge
The new lounge at Investment Metrics’ Headquarters.

“2018 was a milestone year for Investment Metrics. Following the purchase of InvestorForce from MSCI, we are moving aggressively to combine our solutions to best serve our customers,” said Sanjoy Chatterjee, Chief Strategy Officer at Investment Metrics. “As a combined entity, we have a broader set of capabilities to enable our clients to deliver differentiated investment insights, analytics, and reporting. We wanted our own brand to reflect and showcase these powerful solutions.”

Investment Metrics serves over 150 clients globally, representing over $10 trillion of assets under advisement (AUA), serving 75 percent of the top 20, and 50 percent of the top 100 institutional investment consultants, three of the top five US banks, and some of the leading asset managers, asset owners and advisors. It was also recognized as a Top 10 Portfolio Analytics Solutions Provider by CIO Outlook Magazine at the end of 2018.

The company will share more about its new brand, solutions and capabilities with its clients during the Investment Metrics Client Conference, taking place March 27-29 at the Four Seasons Hotel in Atlanta.

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